BONUS for YOU – If you REGISTERED for our FREE CEU Event
What a great event it was!
-
Whether you attended our event on Wednesday, June 5,
at John Knox Village, in Lee’s Summit, MO - OR you registered and weren’t able to join us …
We are sharing the slide decks from all three presentations with you.
Use the links below to view the slide decks.
Feel free to use these for your own education and to share what you’ve learned with your team.
- Current Senior Living Trends [View PowerPoint]
Presented by Mimi Rossi, Senior Vice President, Head of Senior Living Research at Ziegler
This privately held investment bank, capital markets and proprietary investments firm specializes in the healthcare, senior living, and education sectors. Mimi will share findings from Ziegler’s research on national, regional, and local trends in senior living and occupancy; explore opportunities and headwinds facing providers in the senior living space; and discuss future growth projections for senior living organizations.
- Digital Strategies To Enhance Qualified Lead Generation [View PowerPoint]
Presented by Steve Howell, Chief Revenue Officer and partner at ExperienceFresh | Digital Marketing & Creative
At what points in a prospect’s journey can your marketing help create a better experience for your audience and more value for your community? Learn what to consider regarding search engine optimization and paid media; use of AI lead intelligence; and the importance of tracking and measuring results to gauge effectiveness.
Putting Data-Driven Strategies Into Action: Building, Executing & Measuring Successful Marketing Plans [View PowerPoint]
Presented by Marybeth Roberts, Director of Sales, Marketing & Communications at John Knox Village
Gone are the days of relying on gut feelings and hunches when working to attract new residents and new business. By taking a more methodical approach to building and executing a marketing plan, you can make better use of resources, know which strategies paid off, and identify where to modify your efforts.
If you have any questions, you can contact Anthony Columbatto, Vice President, Health & Community Services,
at 816-347-2030 or [email protected]
- JOHN KNOX VILLAGE is a not-for-profit Life Plan Community in Lee’s Summit, MO,
located just minutes away from all that’s happening in the metro area. - JOHN KNOX VILLAGE is also a provider of health services for seniors
who live at the Village – and seniors across a multi-county area in Missouri & Kansas.
LEARN MORE about life at John Knox Village.
LEARN MORE about our health services for seniors – including Parkinson’s services!
Many, many thanks to our event partners, speakers and sponsors!
